Back

16WASTED

Campaign · 2025

Films

04

Still from the WASTED FW25 campaign, film 1 — 0100:32

Still from the WASTED FW25 campaign, film 2 — 0200:22

Still from the WASTED FW25 campaign, film 3 — 0300:22

Still from the WASTED FW25 campaign, film 4 — 0400:18

Photographs

14

Still from the WASTED FW25 campaign (1 of 14) — 01

Still from the WASTED FW25 campaign (2 of 14) — 02

Still from the WASTED FW25 campaign (3 of 14) — 03

Still from the WASTED FW25 campaign (4 of 14) — 04

Still from the WASTED FW25 campaign (5 of 14) — 05

Still from the WASTED FW25 campaign (6 of 14) — 06

Still from the WASTED FW25 campaign (7 of 14) — 07

Still from the WASTED FW25 campaign (8 of 14) — 08

Still from the WASTED FW25 campaign (9 of 14) — 09

Still from the WASTED FW25 campaign (10 of 14) — 10

Still from the WASTED FW25 campaign (11 of 14) — 11

Still from the WASTED FW25 campaign (12 of 14) — 12

Still from the WASTED FW25 campaign (13 of 14) — 13

Still from the WASTED FW25 campaign (14 of 14) — 14

About

A photo and video campaign for WASTED's FW25 collection, Know What I Mean. Drawing inspiration from British underground culture, 90s subcultures and the rebellious spirit of Oasis, the campaign explores raw individuality, youth rebellion and the beauty of imperfection through a gritty, cinematic visual language.

Credits

Client Wasted

Director Gleb Bondarenko

Production Super Metal

Services

Direction

Production

Film

Photography